Social media plays a critical role in spreading news and raising awareness in today’s society. Online platforms are a great way to get information out for multiple reasons. For one, social media is easily accessible for those with laptops and phones, and it can reach a huge variety of people. This whole movement really started to gain attention from social media when the founders tweeted #BlackLivesMatter and the tweets went viral. Other hashtags like #HandsUpDontShoot and #SayHerName were also relevant to this campaign and are examples of how social media helped gain awareness for this movement. Using a website for my movement will be incredibly beneficial because it is a more effective way to get certain photos and videos out that will help demonstrate the problem Black Lives Matter works against and in a more creative way. For example, I plan on incorporating a video that maps out all the events that Black Lives Matter participated in and protested at. Being able to have a video as opposed to just words adds some variety to how a reader receives information in contrast to just giving a flyer out on the street. I plan on incorporating videos, statistics, photos, and personal stories to my website. It is nice that this type of platform allows all of these things to be incorporated in one place so that it can all be easily viewed and linked to one another. I am hoping my website will be interactive, visually appealing and with the use of images and videos, has an effect on the viewer that they recognize the issue of this movement. I want to cover the problem, the solution, how others can help, how the movement started, groups such as Blue Lives Matter and All Lives Matter, and why this is an issue in today’s society. My website will include the sides of Blue Lives Matter and All Lives Matter to give the perspective of people who are not fully in support of Black Lives Matter. Hopefully my website will easily display the issue at hand and allow the viewer to get all the relevant information they would need in order to take this issue seriously. All in all, using a website as a platform allows news to spread faster and therefore movements to gain more followers and momentum as opposed to standing out on a campus trying to gather support, or sending out mail. In a world that is so dependent on social media, using it as a platform for a cause is one of the most effective ways to garner support.